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13.07.2007 SUPERFEET CORPORATE SOCIAL RESPONSIBILITY REPORT

Superfeet Worldwide is continually creating new ways to meet the high expectations of the company's Core Values.

SUPERFEET CORPORATE SOCIAL RESPONSIBILITY REPORT

"Green Statement" Addresses Environmental Issues

Superfeet Worldwide is continually creating new ways to meet the high expectations of the company's Core Values.  Superfeet encourage all employees and associates to live and work responsibly and is constantly evaluating every aspect of the business during the move to an even more environmentally-conscious operation.

Superfeet is not only committed to making ethical decisions for the business, but for the environment.  Because stewardship is part of Superfeet philosophy, the decisions made fulfill a genuine need.  Rather than using the "green" label as a marketing tactic, or fabricating a single "green" showcase product, Superfeet is exploring a working paradigm that can help to protect resources.  The following are recent or future steps Superfeet is taking to become a greener company:

  • The 2007 Dealer Workbooks and Healthcare Workbooks and are certified by the FSC (Forest Stewardship Council) at the highest possible level, printed on 100% post-consumer paper with vegetable inks, and completely recyclable.  Superfeet’s goal is to print future marketing materials to meet the same standards, with the company’s printer, Hemlock Printers Ltd., Vancouver, B.C. being named Most Environmentally Friendly Printer in Canada at the 2006 Environmental Printing Awards.
  • Superfeet’s product boxes (packaging) are made of recyclable cardboard only, with no non-recyclable plastic "windows" or cellophane wrapping.  Superfeet do not support the use of corn-based plastics for packaging, as they are currently non-recyclable.
  • In the US Superfeet is participating in the local Puget Sound Energy's Green Power Program to supply electricity to the home office, manufacturing warehouse and shipping location.  The renewable energy used to supply the program is derived from wind, solar, landfill gas, and biomass sources located in the Pacific Northwest.
  • Superfeet’s Research and Development team is testing new materials that would enable the company to produce insoles made of up to 70% post-consumer recycled waste.

Superfeet make each new project an opportunity to become more ecologically aware.  They are working methodically to overcome limitations to practice good environmental stewardship.  By changing the "small" things, one at a time, Superfeet guarantee that each step is attainable and more importantly, sustainable.

-ENDS-



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